The objective of our business is to provide a high quality product and reliable service for our customers. We hope you will
enjoy visiting our web site and using our products as much as we enjoyed providing them for you.
Dirt Bikes USA is still privately owned with Carl serving as CEO and Steven as President and Chief Operating Officer. About
120 employees work in design, engineering and production, including 3 full-time product designers and 3 engineers. In addition
to a 4-person parts department, Dirt Bikes maintains a ten-person service department to service warranties and customer problems
with parts and motorcycle performance. Five employees work in Dirt shipping and receiving department. Dirt Bikes sales staff
consists of a marketing manager and 5 sales representatives, two for the West coast and Western United States, one for the
Midwest, one for the Northeast and one for the South. The corporate administrative staff consists of a controller, one accountant,
one administrative assistant, two human resources staff members, three secretaries, and two information systems specialists
to support systems servicing all of the business functional areas.
The company maintains a very friendly family atmosphere, encouraging teamwork, attention to detail and quality, and continual
learning and innovation. Employees, distributors, and retail customers are urged to contribute ideas on how to improve Dirt
Bikes products and service.